A Scratch Card Fundraiser is an easy fundraising idea
Well it may not be one of the most novel fundraising ideas but sometimes there is something to be said for the tried and tested.
The advantages of a scratch card fundraiser are:
Scratch cards are specially printed cards with small sections or words that are hidden by a special coating which is then scratched off.
There are several variations on the basic idea:
Different companies will offer a variety of options around these basic formulas. The more sophisticated cards may have more than one game per card and extra draws for non-winners.
Most companies offer different cards for various causes such as school fundraising, cheerleading fundraising, and every imaginable type of team sports fundraising.
The cards can be further personalised by having the name of your organisation added. Nearly all of the larger scratch card suppliers offer this option. Don't miss out on this as its a great marketing opportuninty.
It also shows of course that you are a professional looking outfit and that you are fundraising legitimately.
Every member of your organisation should be able to sell some cards. Most people will begin by selling to family, friends, neighbours and co-workers. Cards can also be sold however at all sorts of events and in shops and clubs.
Some clubs incentivise their supporters with prizes or other rewards for top sellers. These can take several different forms:
Here is a sample script for selling a scratch card, you may like to use a variation of this for your own team of sellers
Hi my name is Janie and I'm raising money for the Maia Lane Cheerleading Squad.
The way our fundraiser works is this. You scratch off a circle on this card and it tells you the amount of your donation. In return for that amount I will give you a sheet of discount coupons for all your favourite restaurants and high street stores.
All the money we raise will be going into our fund to help pay for the cheerleading uniforms and equipment for our trip to the national finals next year.
Would you like to support us?
Whether they do or not always remember to thank them and wish them well!
Scratch card companies offer many different variations.
The market is also very competitive; there are lots of companies out there keen to sell you their cards.
For the US and Canada we recommend Fundraising.com
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